Have you used "Boost your post" on FaceBook

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Have you used "Boost your post" on FaceBook

Postby Sim » Thu Aug 07, 2014 8:21 am

I was looking at that yesterday when I posted something on my fanpage I have created for my project and there was thing "Boost your Post" or something. It seems quite cheap but is it effective?
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Re: Have you used "Boost your post" on FaceBook

Postby Jackolantern » Thu Aug 07, 2014 10:05 pm

I don't know. I have never spent a penny on anything I ever saw on Facebook, and any of those "recommended post" things get an automatic ignore from me. Maybe not everyone is as cynical as I am, but I would still question its effectiveness. Of course the idea is that you spend just a bit of money to make it show up for a few people, and then it grows organically. So basically, you are only spending some money to kick-start it. But you have to consider what you are "boosting" and whether it would have the potential to grow further organically. I just don't think an indie project would have the legs to do it.
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Re: Have you used "Boost your post" on FaceBook

Postby Sim » Thu Aug 07, 2014 10:12 pm

Jackolantern wrote:I don't know. I have never spent a penny on anything I ever saw on Facebook, and any of those "recommended post" things get an automatic ignore from me. Maybe not everyone is as cynical as I am, but I would still question its effectiveness. Of course the idea is that you spend just a bit of money to make it show up for a few people, and then it grows organically. So basically, you are only spending some money to kick-start it. But you have to consider what you are "boosting" and whether it would have the potential to grow further organically. I just don't think an indie project would have the legs to do it.



For $1.00 I would get between $1,500 - 4,000 views it says and I get to choose my keywords AND my age group. It sounds like it may be worth a try. Put $5.00 in it for teenagers for keywords rpg maker when I am ready and see how it turns out. If I put $5.00 on google, I would get 20 clicks, (maybe)
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Re: Have you used "Boost your post" on FaceBook

Postby Jackolantern » Fri Aug 08, 2014 12:06 am

It would be worth a try if there is no minimum purchase. I know a lot of advertiser networks do have minimums, but since FB's system likely doesn't involve any manual setup, it may not have one.
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Re: Have you used "Boost your post" on FaceBook

Postby Chris » Mon Aug 11, 2014 2:24 pm

Yes. It does exactly as they say.

The better your fan base the more effective it is.
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Re: Have you used "Boost your post" on FaceBook

Postby Losdivinos » Sat Aug 23, 2014 7:43 am

Facebook pages were full of marketers just a year back. Of course Facebook noticed that and then they killed the reach and started taking money for it instead...
Smart move by Facebook. They got rid of the majority of marketers. The reach is now based more on viral content, so if you wanna grow a fanbase on Facebook, you will need something viral. That's just how it is now a days. Normally your posts would end up with all of your fans. I have Facebook pages with 135.000 likes that only reaches 2.000 people a post. If you, however, made a status that got shared a ton of times and got incredible viral reach, then Facebook would allow you to reach more of your fans on your next post. If you made a low quality post, the reach would dive. So yeah, it is all about quality posts (virality), if you want to grow a page.

To answer your question. It CAN be a good idea to boost of a start, but it is incredible what it takes to make success on Facebook pages today. It is a dying market (page-wise). I would suggest you to get familiar with Pinterest instead. It is rapidly growing. Get settled on Pinterest before everyone else does.
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Re: Have you used "Boost your post" on FaceBook

Postby Sim » Sat Aug 23, 2014 7:56 am

Thanks Losdivinos for your feedback.
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Re: Have you used "Boost your post" on FaceBook

Postby Jackolantern » Sat Aug 23, 2014 2:10 pm

The thing about Pintrest is the demographics. Oddly enough, this varies a lot by country. In the USA, Pintrest is widely considered to be a women's site for crafts, recipe sharing, etc. And the stats seem to support that with 85%+ being female in the US, with the most popular categories being crafts and recipes. But in other countries it isn't so. In the UK for example, the site is only estimated to be 55% female (fairly close to the world female demographic of 52%). So at least in the US, I am not sure there would be a point in pumping a PBBG on Pinterest because it just doesn't fit with the rest of their content.
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Re: Have you used "Boost your post" on FaceBook

Postby Losdivinos » Fri Sep 05, 2014 2:22 pm

Yup, but rather be early than late. :)
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